Who You’ll Be Working With

Our name comes from an Arabic proverb, “بكرة في مش مش” meaning, “maybe you’ll have apricots tomorrow” Essentially it’s the equivalent of “wishful thinking.” 

Our team believes you can have your apricots today – your wishful thinking of tomorrow can be your reality today! We’ve assembled a crew of wishful thinkers whose creativity and ingenuity brings the dreams of writers, activists, and humanitarians to life.

Lindsay Gustafson
Founder and Director
Scott Gustafson
Director of Development
Katrina De Man
Project Manager
Audrey Berbara
Content Manager
Austin Gonzalez
Content Manager
Megan Pearson
Project Manager
Pete Ford
Website Developer
Director of Happiness

Let’s Get Strategizing

Ready to reach your audience? We are! Drop us a note to let us know what you’re thinking and we’ll be in touch with digital strategies to help you reach your goals.